Privacy notice
What we hold, and what we refuse to.
Version 1.0 · 30 August 2026 · Awaiting review by counsel
Privacy is the product here, so this page is written to be read rather than to be survived. It describes what we actually collect, why, who can see it, and when it goes.
Who is responsible
Celeb Assistance is operated by Elite World Services Limited, which is the controller of the information described here.
What we collect
When you request an invitation
- Your name — so a person can review the application.
- How you are publicly known — profession, title or public profile, because it is the basis on which we decide.
- A private line — one email address or phone number, so we can reply.
- A referral, if you give one — optional.
- Why you require us, if you write it — optional, and free text you control.
- A pseudonymous connection fingerprint — a one-way keyed hash of your network address, described below.
That is the whole list. We do not ask for a passport number, a date of birth, an itinerary, a home address or a payment method to make an application, and the form has nowhere to put them.
The connection fingerprint
We do not store your IP address. We store a one-way keyed hash of it, truncated, which lets us recognise repeated abuse of the application form without ever holding the address itself. It cannot be reversed into an address without a secret held on our servers, and it is not shared with anyone.
What we do not do
- No advertising or analytics trackers, no third-party pixels, and no cookies set by this site.
- No profiling, and no automated decision about your membership — every application is decided by a person.
- No sale or sharing of personal information for anyone else's marketing, ever.
- No client list, and no confirmation to any third party that a named person is or is not a member.
Why we are allowed to hold it
- To take steps at your request before entering a contract — reviewing your application is the step you asked for.
- To perform the contract, once a membership exists and we are arranging your journeys.
- Our legitimate interest in keeping the service secure and free of abuse — this is what the connection fingerprint and the security log serve, and both are minimised for that purpose.
- Legal obligation, where accounting, tax or aviation rules require a record to be kept.
Who can see it
Access is granted on a need-to-know basis and withdrawn when the need ends.
- Your application is visible to the membership desk. It is held in a database that no public key can read.
- An alert telling the desk that an application arrived is sent to our internal channel. That alert deliberately carries your name and public profile only — your private line is not copied into it, and stays behind the password gate.
- When we operate a journey, an airport partner, agent or driver receives only what their part of it requires. A driver does not receive your itinerary; an agent at one airport does not receive your movements at another.
- Our service providers — hosting, database and messaging — process data on our instructions and for no purpose of their own.
- We disclose to authorities only where we are legally required to, and only what is required.
Where it is held
The site is served from a global edge network; applications are stored in a managed database, and messages are delivered by our email and messaging providers. Some of these providers operate outside your own country, and transfers are made under the safeguards those providers offer.
How long we keep it
There is no single delete timer, because one rule cannot fairly cover an application, a membership and a tax record. Each class is treated separately.
- Declined or waitlisted applications — kept for up to twelve months, so that a repeat application can be recognised, then deleted.
- Members — kept for as long as the membership lasts, and for a limited period afterwards to settle anything outstanding.
- Journey and operational records — kept only as long as the journey and its aftermath require.
- Security events — the pseudonymous abuse log, kept for ninety days.
- Accounting, tax and legal records — kept for the period the applicable law requires, which we cannot shorten at request.
Your rights
Depending on where you live, you may ask us to give you a copy of what we hold, correct it, delete it, restrict or object to what we do with it, or provide it in a portable form. You may also complain to your data protection authority.
Write to concierge@celebassistance.com. We will ask enough to be sure it is really you, and no more. Where we must keep something — a tax record, for instance — we will say so plainly rather than quietly decline.
Security
How the service is protected is described on our security page.
Changes
If this notice changes materially, the version and date above change with it, and members are told directly rather than left to notice.